MSc Marketing Management: Induction day #2Posted: September 29, 2009
Getting up at 7:30 was incredibly hard, so much so that I rolled around in bed for half an hour, trying to fight the urge to go back to sleep. In the end, I succeeded, and got up and proceeded to prepare myself for the day ahead. Last night was rather long. Suffice to say, I didn’t get much sleep, and the prospect of waking up early for a lecture in ‘Essay Writing Skills’ was not so tempting.
Eventually, I managed to pull myself to uni, once again, and strolled into the lecture theatre, where I was met by Christo, who seemed to have a rather bad case of the sniffles. The lecture began, and we were eventually informed that graduates of UK universities could be excused from the lecture. That meant me, but I had gone through such an ordeal to get myself to the lecture, that I decided I might as well stay. What followed was what I can only describe as a game show, where we were given ‘zappers’, asked various questions about language, and essay writing, and were asked to ‘zap’ in our answers, where they were collated and displayed in the Powerpoint presentation that accompanied the lecture. The lecture, in all, was quite long. After lots of ‘game show’ type questions, we were sent out for a break, to read over and ‘mark’ an essay, in groups, before returning to share our findings with other groups. During the break, I asked Christo if he was ill, as he’d been sniffing a lot during the lecture. He turned to me, and said, instantly, “It’s not swine flu.” Fair enough.
After we regrouped and discussed what we had found, and after a slightly confusing explanation of the Harvard referencing system, thanks to some apparently outdated handouts, we were allowed out for lunch, which I used to mingle with my newly made friends, including Fahad, who’s from Saudi Arabia, Aminia (hah!) from Romania, Tsunda (sp, for sure), from Nigeria, and Bilal who is from Jordan, who I think looks remarkably similar to Niko Bellic, protagonist of GTA IV. If I’m honest, I’m actually amazed as to how culturally and geographically diverse the course intake is. In the past couple of days, I’ve met people from all around the world, found out about numerous different cultures, and generally had a great time finding out where people are from.
I think I’m going to really enjoy this course, and enjoy this year. It’s going to be nothing at all like last year, but the more I hear about the subject, the more it intrigues me. I’ve been looking at the blog of one of the marketing lecturers, and it talks about the importance of making the most of, and bolstering your own personal brand. Intriguing stuff. I fear that said bolstering of said brand will have to wait until tomorrow, however, as I am absolutely, completely, and totally knackered. Bring on tomorrow.